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SEO Mon Dec 11 2017 12:28:10 GMT+0000 (UTC)
WHERE THE PARTY'S AT -- My favorite brand on social media is Dennys. The diner chain eschews pretty much every marketing convention, and thats exactly why its efforts stand out so much. The companys online personality has been compared to that of a chill teenager. Its Twitt
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Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Bing Ads call conversions, Google doodle & Google audiences appeared first on Search Engine Land. Below is wh
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Digital first publishers, and rockstar influencers are transforming the publishing world - and the change is being driven by the power of online video.
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Find out which types of content can get you high-quality links and more.The post SEO & Content: How to Build More Than Just Links by @lorenbaker appeared first on Search Engine Journal.
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Fundamental search engine optimization never changes. You only have three things to work with: content, links, and measurement. Content should come first. Links and measurement should come together. People who are impatient or who lack faith in the q
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TopRank Marketinghas partnered with Onalytica for the Women in Tech: Hot Topics and Influencers List for 2018. The list features influencers in the categories of Artificial Intelligence, FinTech, Blockchain, BigData, IoT, EdTech, MarTech, InsurTech,
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Today, a simple lesson that so many of us miss at great peril. In fact in your role, at this very moment, your company is making a mistake in terms of how it values your impact on the business. The lesson is about the limitation of optimizing for a l
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Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Yahoo sues Mozilla, Google Lens review & celebs help Google appeared first on Search Engine Land. Below is wh
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Google's mobile-friendly update meant big changes to the mobile search results and ushered in the mobile-first era.The post Mobilegeddon: A Complete Guide to Google’s Mobile-Friendly Update by @askreinhart appeared first on Search Engine Jo
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Increasing the Watch Time of videos uploaded to Facebook is a vital goal for publishers who want to increase their share of views and engagement on the platform. We give you 15 actionable takeaways you can put in place today.
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Can I interest anyone in an iPhone? No, not the iPhone 8 or X. Im talking about this bad boy: No takers? But it has a 320X480 pixel screen, 128 Mb of RAM, and a single 2-megapixel camera! Back in 2007, this was the hottest phone on the market. People
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Small business is not a small thing. Small businesses, which are companies with 500 or fewer employees, employ nearly half of the US workforce. They create 1/3 of all of our exports. Theyre responsible for the lions share of new jobs. With so many th
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Along with the content marketing hype there comes another content craze – depending on the context a smaller or bigger one- which is called content curation. Curation is seemingly everywhere, it’s great and everybody either does i
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Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Twitter broadens its AMP support to include analytics Dec 6, 2017 by Amy Gesenhues Twitter says the new AMP analy
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I noted three interesting news items. Both cast high profile companies as arbiters of social responsibility. The first item is Facebook Is Banning Women for Calling Men Scum. The main idea is that those who use the phrase men are scum can be banned f
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This SEO road map for home builders can give you a serious advantage over your competitors.The post SEO for Home Builders: How to Reach Buyers Earlier In the Sales Cycle by @jeremyknauff appeared first on Search Engine Journal.
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Toward the end of last weeks post concluding my short series about design concepts, I mentioned that you want to consistently look at other designs and ask yourself questions about what you see. I want to spend today expanding on that idea a little.
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Much of what we hear about influencer marketing is centered around reach and engagement objectives. This is not unlike the early days of social media marketing programs where platform capabilities and user behaviors created a perfect storm for connec
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Facebook pages are a good tool for a small business to take advantage of. Social media is here to stay, and Facebook is consistently among the top social media tools your customers (and potential customers) use. Having a Facebook page allows you to s
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Group Nine hasnt created a small handful of general interest destinations around each of its brands, it has created them around genres. It isn't fragmenting its brands; it's segmenting them.
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Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Apple search ads, Google’s newest search features & latest carousel test appeared first on Search E
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Google makes a lot of money with their advertising algorithms. Every quarter their profit looms higher and higher, but the San Francisco Gate reports that might change in the article, Google Is Flying High, But Regulatory Threats Loom.” Goo
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How Do I Rank Higher in Google Local Search? Our Checklist for Local SEO was originally published on BruceClay.com, home of expert search engine optimization tips. The good news: Showing up in Googles search engine can be extremely beneficial to your
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When making a decision of ccTLD vs. subdomain vs. subdirectory, your best choice is a subdirectory. Here's why.The post Subdomain vs. Subdirectory vs. ccTLD: Which Is Best in 2018 by @5le appeared first on Search Engine Journal.
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How does a concept help you design a website? Once you decide on a design concept, how do you actually use it. These are questions Id like to address today in what will be the last post in this short series about design concepts. I began the series w
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As our world becomes increasingly driven by digital technologies and the workforce experiences generational shifts, employee engagement is rising as a top focus area for many companies. After all, according to Gallups 2017 State of the American Workp
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Are you a small business owner looking for cost effective digital marketing strategies? We have good news for you. Many digital marketing strategies are very cost effective. You can create a cost effective digital marketing strategy no matter what yo
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One of the most popular ways to teach people about search engine optimization seems to be to point out what’s wrong about it. There are plenty of “SEO myths” posts out there and they get shared a lot. I usually... One of
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Heres the low-down on how Cooking Panda operates its sponsored video deals, chooses its partners, and creates results that keep sponsors - as well as their own brands audience - happy.
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Brodie Clark from optimising.com.au has been tracking the local Q&A feature in depth and noticed the other day that many of his answers have gone missing. He was upset because he spent a lot of time and energy answering questions for Google and t
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Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Santa trackers, Google AJAX crawling & our community corner appeared first on Search Engine Land. Below is wh
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Navigate to this Thomson Reuters Web page. The eDiscovery unit of the professional publishing company is paying $50 for a sales meeting. I learned about this because Thomson Reuters is using Google advertising to snag potential customers who run quer
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How Close Are We to Search Engine Marketing Running Itself? was originally published on BruceClay.com, home of expert search engine optimization tips. We are well on our way with the fourth Industrial Revolution, and the internet is alive almost. All
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Google updates its search system 10-15 times a week. Bing updates its search system maybe 10-20 times per month. Unfortunately Bing is less open about how its search engine works, but we can be sure of one thing: Bing does…Read more &#8
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The Google Pigeon Update, one of the biggest local search algorithm changes ever, changed the way local businesses ranked.The post How the Google Pigeon Update Changed Local Search Results by @searchmastergen appeared first on Search Engine Journal.
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Happy Thanksgiving to everyone living in the U.S. and Happy Thursday to those of you living somewhere else in the world. As we do each year, my family heads into Manhattan the day before Thanksgiving to take in the city. This year we were back to our
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Original source: Get More Social Shares by Showing Share Buttons While Users Are Engaged via DailySEOblog. Displaying social shares is definitely one of the most powerful and obvious ways to increase traffic to your blog. Studies have also found that
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B2B brands are usually slow to jump on the latest social media craze train, and with good reason. Their audience might not even be on those social media networks. For example, Snapchat was originally full of teenagers and controversy not a great plac
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Are you in the photography business? If so, how do you boost your online presence? There are many ways to do it. Photographs are very evocative. They draw people in. Photographs are one of the most powerful mediums known to humankind. With a little i
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Are you after traffic or visitors? Do you want people to drive by your site or real visitors who stop by and stay for a while? A while ago I have written a post about how you need to treat the people who visit your blog. My point was that treating pe
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In response to a controversial article published by The Outline, Google has reminded publications to refrain from accepting bribes for links. The article in question claims that major publications on the web, including New York Times, CNN, and TechCr
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From golden arches to red bulls, color is fundamental to our recognition of familiar brands and color affects the way people react when they first encounter a company. Vistaprint worked with Dr. Sally Augustin of Design With Color to develop recommen
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Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google snippets increase, Google local Q&A, local services on Google Assistant appeared first on Search Engin
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Nobody likes Bing, but because it is a Microsoft product it continues to endure. It chugs along as the second most used search engine in the US, but apparently first is the worst and second is the best for creating a database of useful information fo
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Sponsored video campaigns by influential content partners and publishers can make the cash register ring far more often for big brands at a significantly lower cost than yet another expensive TV ad thats repurposed and uploaded to YouTube and Faceboo
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There are many places you can go to get SEO help for small business. However, not all Search Engine Optimization companies are the same. Solo SEO is a great place to get SEO help for small business. We are affordable, experienced and help teach you h
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A good concept can make your design more interesting. It can add depth and meaning to your work. A concept helps you generate new and related ideas. It also guides your thinking and design decisions. Your ability to develop concepts, your creativity,
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Make Content Your #1 SEO Strategy Initiative in 2018 was originally published on BruceClay.com, home of expert search engine optimization tips. Ive been in digital marketing for 10 years.Itll be 10 years ago this January that I first walked through t
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We recently reported about the changes in the featured snippets being shown in Google. Yesterday...
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Original source: How To Add Facebook Like Reaction Emojis to WordPress Articles via DailySEOblog. We all love the Facebook Emojis, don’t we? Ever since it was introduced, we’ve gotten so used to emojis that it’s become t